top of page


Search


The Creative Anxiety Diary
A well known and often used technique to fight anxiety, depression and burnout is keeping a diary. There is no doubt in my mind about its benefits, however it is worth to discuss exactly why it can work for you. Knowing the process behind it means you've won half the fight already, even without penning anything down yet. So, let's explore. Although the body is an integral part of it, anxiety, burnout, trauma, grief and depression all play themselves out in the mind . To be

Kralingen


Then What Are We Fighting For?
Art and culture sectors are suffering deeply. That's not only terrible for them, it's devastating for the entire world economy. What so many people fail to realize is that art and culture are the actual beating heart of our entire economic system. They may not produce the lion's share of income, but without art and culture, our system of cash will crash. So today, in eleven anecdotes and stories, I'm going to show the role of art and culture has in making sure we can put brea

Kralingen


Stoicism and Storytelling
Today, I'd like to share with my readers a personal approach of mine in storytelling: being a stoic. Stoicism is a life philosophy made popular by Marcus Aurelius, one of the greatest roman generals and emperors in all of history, that ultimately comes down to the ability to separate logic and emotion in your mind, so you can make virtuous decisions. It's a hard skill to master, but incredibly useful to you as a storyteller when you do. Let's dive in! A good storyteller shoul

Kralingen


The Catch (Short Story)
“Everywhere? No way!” Her eyes big, mouth open in astonishment, while she stared at her grandfather. “It’s true. Cross my heart.” Grandfather leaned back a little and directed a loving smile at his young granddaughter. “You’re making fun again, aren’t you! I don’t believe you!” She punched his arm like she would always do when she had the feeling, he was making things up. But there was no hint of that usual glint in his eyes. The smile on his face held no pleasure. He just ga

Kralingen


The Echo Chamber (Short Story)
He called his screens his ‘eyes’. There were hundreds of them. Black and white, CRT, LCD and plasma. Old and new, thick and thin, small, big, flat, fat and curved. They were spread out like pebbles, pushed to the shore of the riverlike main corridor in this large underground cavern. It was such a vast array of monitors left, right and center, that if you were standing in the middle of the facility, the walls at both ends would not be visible. Some screens were hanging from th

Kralingen


Social Media as Online Public Space
Should social media companies edit content? Some say no and cite freedom of speech. Others say yes and cite hate speech. What is the way out of this conundrum? That answer becomes clear when we start to see social media for what it truly has become: our shared online public space. And in the real world public space you have freedom of speech. Yet, crucially, you also behave. Social media are right now at the center of conspiracy theories, racism and cancel-culture. Let's jus

Kralingen


The Devil and The Deity (Short Story)
“Good morning,” said God. “Hey, good morning,” said The Devil, refilling the coffee machine with water. “Coffee?” “Yeah, thanks,” The machine grumbled. When it was done, the Devil handed the full cup over to God, who took a small sip and quickly pulled backs his lips. “You always make it too hot,” He said with his typical devilish smile. Both of them chuckled. They walked out to the hallway, then into the conference room, sat down, stared at their phones for a bit and sipped.

Kralingen


On Art, Telepathy and Storytelling
A few years back I was at this art exhibition that had attracted hundreds of people. The main artwork was a big block of simple perplex wood that was painted white. That was it. Must have costed somewhere between 20 and 30 euros. Maybe close to an hour to built, including the painting. The price? Five thousand euros. And in front of all of those visitors, I exploded. When someone asks me why storytelling is important my standard answer is that good stories are remembered. Som

Kralingen


Storytelling is... (14 laws of storytelling)
Storytelling is always about the journey, never about the destination Storytelling is about embracing friction, not avoiding it Storytelling is about universal emotions, target groups simply don’t exist Storytelling is about building character, step by step, brick by brick Storytelling is about honesty and truth, not about sales and marketing Storytelling is about losing ego… and having fun doing it Storytelling is about maintaining values without compromise Storytelling is a

Kralingen


Quick Storytelling Lesson: Vulnerability
When you're at the beginning of your storytelling practice you can often feel like it's not your place to tell your story. You compare yourself to others who (in your perception) do a far better job. And you feel like you will never reach that point of creative mastery. The opposite is true however: it's that self-doubt, insecurity and vulnerability - creative anxiety - that actually makes your story worthwhile. Your story is needed. Today we discuss why. Storytelling is abou

Kralingen


Quick Storytelling Lesson: Audience
It’s one of the great questions of art: do I make art for myself or for my audience? The answer is both. Art without an audience is like George Berkeley’s tree falling in the forest without anyone seeing it: does it exist at all? Yet having an audience without artistic soul is shallow. So today we make the first blog about audiences and what you need to know about them. And it all starts with the difference between empathy and sympathy. Quick Storytelling Lesson on Audience W

Kralingen


Quick Storytelling Lesson: Emotions
Storytelling is all about emotion. I mean, 'duh', of course it is. Yet I have to mention it because so many people still get this wrong in storytelling. Let's break down why exactly this is, how it should work and what you can do to make better emotional connections in your storytelling. Without emotional friction a story is not memorable. We relate to each other's feelings, not to facts, figures and functional forms. We remember those less, because we are wired that way. Th

Kralingen


Quick Storytelling Lesson: The Journey
All good stories are always about the journey and never about the destination. The end goal of what you do or say is important of course. But it's not what people will remember. The road towards that ending is what it's all about because it involves all the trials, tribulations, frictions and conflict people will relate too. So, let's have a closer look at how this works in practice. Epic story The Lord of The Rings is about a group of people who all go through several transf

Kralingen


Quick Storytelling Lesson: Friction
The first and most important thing in any story – whether it’s a film, video, book, brand, blog, musical, art, scientific or corporate story – is a little thing called conflict. For those new to storytelling this may come as a shock. But it actually makes a lot of sense. Humans thrive through overcoming frictions and obstacles. The best things that human beings have ever created all come from some type of friction, conflict, disagreement or paradox. Music for instance is only

Kralingen


Copyright 4 All! The solution to online privacy is copyright law
Even after GDPR, governments, businesses, consumer and civilian rights organizations are still failing at online privacy, and the mood around AI pioneers seems to be to shoot first and pay for the consequences later, no one seems to know what to do to protect us all against the theft and use of our data... whether it be by criminals, governments or tech-companies. Yet in this emotional discussion we are missing a strikingly obvious solution - not to mention a golden opportuni

Kralingen


Everyone has a story to tell
My dear scientists, artists, writers, musicians, politicians, scientists, Instagram celebs, civil servants, marketers, investors, bloggers and vloggers, soldiers, nurses, actors, directors, game developers, caretakers, photographers, coders, bus drivers, painters, journalists, entrepreneurs and parking valets with a dream… The world needs your story. Why? It’s because all stories are inherently inspiring. You may think the opposite. What’s inspiring about my job? My organiza

Kralingen


Do you take the Red Pill or the Blue Pill?
It’s crisis... now you have a choice! The Red Pill or the Blue Pill? We’ve narrowed it down to help you choose. Good luck!!! The Red Pill – The Red Pill means you will face reality. This may sound logical and wise. But do remember that in reality, reality really sucks most of the time. I mean, Neo was cool and all… but do you really want to get the crap beaten out of you while saving a world full of happy Blue-Pill-takers? Is it really worth it? Be honest! The Blue Pill –

Kralingen


On 2020 - Trust and Truth
The world after lock-down. Where people turn out to be such fascinating creatures. Some spread conspiracies, while others believe love or meditation can actually stop viruses. And between all the heart ache of patients and economies, dolphins returning to their (not our...) coasts and some brilliant gallows humor from our comedians, we all rushed to get toilet paper. This begs the question; what will really change? The theory goes that it takes around 21 days to change a habi

Kralingen
Amsterdam, The Netherlands
info [at] thewholestory.eu
bottom of page




