Sound is invisible. Yet, it exists. Love is the same. You can't grab it. Yet, that feelings is very much there. And the universal energy you need to tap into for your creative work is invisible too. Yet that too, exists. Today, let's make that energy more real and discuss how to tap into it better. Flow... here we come! Tapping into Universal Creative Energy When we talk about inspiration 'hitting us' or use words like 'the muse' or 'creative energy', it always feels very in

A Story on a Storm - From The Whole Story In 2012 I was supposed to run the mother of all marathons: New York. It was on the top of my bucket list and it felt like something I had to do to prove myself. You can imagine what such an endeavor means. A marathon… the months of injury-prone training, special diets and a bill of over 5000 bucks are but a few things you need to endure. Yet, I endured them. And finally, in November that year I arrived in The Big Apple to run the run

On the surface, we live in a world governed by large corporations. They have great power, not always to the world's benefit. But peek below the surface and a different image appears: legacy companies are not doing as well as challengers. Only those legacy players who value the independence and creativity of others, are thriving. Today we explore why this is so important to everyone, legacy, creative and challenger alike. Let's begin with a coffee... It's not Bladerunner just

How to feed curiosity in B2B storytelling for more success - The Whole Story, The Ultimate Guide to Storytelling - Rogier van Kralingen

How to do manifesting in practice with the help of storytelling

Why B2B Storytelling is Far More Effective Than B2C Branding - The Whole Story - The Ultimate Guide to Storytelling - Business Storytelling

Make your Data Storytelling have nig impact with these seven great and surprising lessons on data and storytelling.

There are endless things to tell about telling tales... yet sometimes you just need the logical lowdown to get you started quickly. Here are article number 1 and number 2 , with the final of our short trilogy below. It's nowhere near as complete as the book The Whole Story of course, but it'll get you started nicely! The finale is down below, with a focus on reaching your audience... People are not psychic (Sender & Receiver) There is a deeper understanding and awareness of

Master These Key Storytelling Techniques For Success (Part II - Narrative Structure)

The logical lowdown to getting your storytelling started with key storytelling and narrative principles.

Today, we're going to have a look at storytelling in Amsterdam from a creative point of view. And what better way to do that than with its story.

Storytelling, script and movie analysis of the five James Bond films by Daniel Craig

How do we get back to the breakthrough mindset in the world? We live in a time where getting attention has become more important than being relevant or meaningful. And we spend a bazillion dollars a just to get to that point, often with the tiniest margins in return. So today we look at how we can return to an abundant, breakthrough-focused mindset. So your story will stick. “You have to break through the clutter” Michel Roux Not all that glitters is gold... (image credi

Focus on the journey, not only the goal. That's the main principle from storytelling that you can apply on all architecture, construction and infrastructure brand narratives. In this matter-of-fact category, focused on the end-result, the best way to stand out is to do the opposite: show the road. So, today we look at how innovation and a competitive advantage is reached with great narrative building... when it is literally about building! The famous 'Lunch atop a Skyscrape

A Stranger Things Storytelling Breakdown With All Its Greatest Narrative Lessons

How to do Storytelling and Emotional Innovation for EU companies to Get Ahead of Asia and the US

Okay. The winter holidays. Sigh. As long as I can remember I was never fond of them. Chances are that when you've chosen to read this, you feel the same. So in this blog we'll explore how to start seeing them as an opportunity instead of a negative period, and how to regain control of what works for you, especially when you add a little creative sparkle. Because in the end, they are your holidays too. So, shape them to your needs. And create your own story. Create your own s

Right now, we're balancing on a major tipping point in diversity policy that, despite many forces trying to convince you otherwise, can make all the difference for your storytelling success and revenuw. That’s why today we’ll look at the numbers and the narratives on why Diversity, Equality & Inclusion (DEI) is so incredibly good for the bottom line. However, we’ll start with that nightmare story on what happens when DEI goes wrong... (Source) Thank you for understanding Me

Right now, the AI bubble is so inflated that the entire American economy leans on its hype. Today we’ll discuss eleven major shifts and insights in these turbulent artificial intelligence times for you to base your strategic and storytelling steps on. Preferably before bubbles burst. Fasten your seat belts... Oh, the existential questions... (image credit Futurama) Insight 1 — Growth Is Not Exponential The promise of artificial intelligence is that it will unleash an expone

All Great Civilizations Innovate Energy: A Journey Through Time and Leadership All great civilizations have one thing in common: they innovate energy. This innovation fuels functional, emotional, social, and financial progress, ultimately leading to greater freedom. Today, we’ll explore the narratives that connect energy innovation and democracy. We’ll dive into two types of energy that resonate with our times: sustainable power usage and life force energy. In simpler terms,