There are stark differences between the American, Asian and European innovation approaches, and right now Europe is in its best competitive position in decades. So today I'd like to discuss the opportunities and blind spots from both a storytelling and innovation perspective for the EU. We'll look at three approaches: functional, societal and emotional innovation. And we'll conclude that the EU should focus less on functional efficiency and more on emotional effectiveness in

All Great Civilizations Innovate Energy: A Journey Through Time and Leadership All great civilizations have one thing in common: they innovate energy. This innovation fuels functional, emotional, social, and financial progress, ultimately leading to greater freedom. Today, we’ll explore the narratives that connect energy innovation and democracy. We’ll dive into two types of energy that resonate with our times: sustainable power usage and life force energy. In simpler terms,

Once, I had a Swedish girlfriend. She was, and still is fantastic. So, on my first Saturday night out in Stockholm and I was going to finally meet her best friends, I was nervous. I wanted to leave a really good impression. Since my girl had an errant to run, I settled down in a bar in this beautiful Swedish capital and waited until they would all arrive. What happened next taught me more about men, women and toxic masculinity than any of our modern doctrines could ever teach

Society is a contract. The contract states that we live and let live, through equality and freedom, whatever your view of life. This contract has been broken left, right, up, down, front, rear and center in the past decade, because we have forgotten that freedom is not just something you have, but also something you extent to others . Freedom doesn't work if we take it, without giving it. So, with the recent developments in mind, let’s break down the current story of society

Storytelling is always about the journey, never about the destination Storytelling is about embracing friction, not avoiding it Storytelling is about universal emotions, target groups simply don’t exist Storytelling is about building character, step by step, brick by brick Storytelling is about honesty and truth, not about sales and marketing Storytelling is about losing ego… and having fun doing it Storytelling is about maintaining values without compromise Storytelling is a

Even after GDPR, governments, businesses, consumer and civilian rights organizations are still failing at online privacy, and the mood around AI pioneers seems to be to shoot first and pay for the consequences later, no one seems to know what to do to protect us all against the theft and use of our data... whether it be by criminals, governments or tech-companies. Yet in this emotional discussion we are missing a strikingly obvious solution - not to mention a golden opportuni

My dear scientists, artists, writers, musicians, politicians, scientists, Instagram celebs, civil servants, marketers, investors, bloggers and vloggers, soldiers, nurses, actors, directors, game developers, caretakers, photographers, coders, bus drivers, painters, journalists, entrepreneurs and parking valets with a dream… The world needs your story. Why? It’s because all stories are inherently inspiring. Everyone Has a Story to Tell You may think the opposite. What’s inspir

Just like any good team, The Green Team make mistakes, especially now in survival mode. When that happens, I sharpen my pen, and let us have it. So, strap yourselves in boys and girls. We have to talk about the teams’ failed reaction to this pandemic and how to get back on message. Pandemic Story Although I'm not someone who particularly leans to one direction, I do strongly feel that the sustainable and conscious corner is also my team. The Green Team, if you will. Lately ho

It’s crisis... now you have a choice! The Red Pill or the Blue Pill? We’ve narrowed it down to help you choose. Good luck!!! Matrix Story - Red Pill or Blue Pill? The Red Pill – The Red Pill means you will face reality. This may sound logical and wise. But do remember that in reality, reality really sucks most of the time. I mean, Neo was cool and all… but do you really want to get the crap beaten out of you while saving a world full of happy Blue-Pill-takers? Is it really w

The world after lock-down. Where people turn out to be such fascinating creatures. Some spread conspiracies, while others believe love or meditation can actually stop viruses. And between all the heart ache of patients and economies, dolphins returning to their (not our...) coasts and some brilliant gallows humor from our comedians, we all rushed to get toilet paper. This begs the question; what will really change? Trust and Truth in Storytelling The theory goes that it takes