BECOME A GREAT STORYTELLER
This online masterclass course is an in-depth journey on everything you need to know about storytelling.
WHAT YOU WILL LEARN
We wil cover why stories are so important, how to create a story core and an immediate, deep emotional connection. how to use the three basic principles of storytelling, which elements need to be added,what structure you can build, how to translate it into a media form, and how to become a better storyteller as a person.
"Wether you have to give a speech,
communicatie the story of your brand, or
write your first novel."
In the program you will fill in the elements of your story in a structured, step-by-step manner, building up the story elements as you go. The program is filled to the brim with examples at each step for inspiration. After you have all the elements you need, you will learn weave them together and create a robust, passionate and original narrative. These are the bigger steps you will follow, with smaller steps in between the chapters we cover:
THE CHAPTERS OF THE
The Chapters of the online storytelling masterclass:
The Why of Storytelling - A story on a storm (intro)
Point Zero - Overcoming the Noise with Truth and Vulnerability
The Three Principles of Storytelling - Friction, Journey & Resolution
Your Audience - Senders vs Receivers & Function vs Emotion
Research the story - Context, Empathy and Worlds of Emotion
Building Friction - Universal, Societal, Group and Personal Conflict
Building Personas - Identity, Personality, Character, Archetype and Values
Setting up the Story - Setup, Story Arcs, Plots and Themes
The story in Motion - Action, Progression, Dialogue and Suspense
Narrative Rhythm - Playing the Friction Game and Seeing the Bigger Picture
Cutting the Story - Exposition, Melodrama and Projection
Perfecting the Story - Audiovisual Methods, Styles and Substance over Form
Selling the story - Synopsis, Elevator Pitch, Marketing & Media
Becoming a master storyteller - Your Inner Child, Critic and Working methods
Tapping in - Universal Creation Energy & The Value of Art (extro)
WHAT WILL YOU GET
15 video's covering all aspects of storytelling
DIY structure to create all the elements for your story
Access on all your devices
Book coming soon!
BECOME A GREAT
Or order the book here (coming soon)
Johan Cruyff Academy
Because everything is a story.
And everyone has a story to tell.
Yours could be next.